Countrywide Financial Takes Presenting Sponsor Role with Mercedes-Benz Cup

April 23, 2004 04:01 PM

2004 tournament to be played July 12-18

LOS ANGELES – Countrywide Financial will be presenting sponsor of the Mercedes-Benz Cup tennis event at the Los Angeles Tennis Center-UCLA through 2006, it was announced. The 2004 Mercedes-Benz Cup, presented by Countrywide, will be played July 12-18. It marks the 78th consecutive year of one of the most historic championships in tennis.

“The tournament’s rich past, vibrant future and deep involvement in the community through its year-round grassroots tennis programs is what attracted Countrywide Financial to the Mercedes-Benz Cup,” said Andy Bielanski, senior managing director, marketing and public relations, of Countrywide Financial.

“The tournament, UCLA, and the Southern California Tennis Association are delighted to welcome Countrywide Financial as our prestigious presenting sponsor,” said Tournament Director Bob Kramer. “Countrywide Financial is a strong community partner, and will add measurably to the high standards that the Mercedes-Benz Cup has become known by. The location of the tournament each year at the beautiful and convenient UCLA campus facilities makes this event a wonderful experience for tens of thousands of fans each year.”

Countrywide Financial Corporation (NYSE: CFC) is a member of the S&P 500, Fortune 500 and Forbes 500. Countrywide, through its subsidiaries, provides mortgage banking and diversified financial services in domestic and international markets. Mortgage banking businesses include loan production and servicing principally through Countrywide Home Loans, Inc., which originates, purchases, securitizes, sells, and services primarily prime-quality loans. The company is headquartered in Calabasas, California and has more than 35,000 employees with more than 500 offices. For more information about the company, visit Countrywide’s Web site at

The Mercedes-Benz Cup presented by Countrywide Financial features a 32-player singles draw and a 16-team doubles competition. The landmark Southern California tournament is the longest running annual professional sporting event in Los Angeles, and offers total player compensation in excess of $1 million.

The Mercedes-Benz Cup presented by Countrywide Financial marks the first men’s event in the new US Open Series, an historic breakthrough for the sport that links 10 summer hard-court tournaments to the US Open, creating a cohesive, six-week summer tennis season for ATP and WTA Tour professional tournaments in North America.

Previous winners of the Mercedes-Benz Cup, whose history dates to 1927, include Andre Agassi, Michael Chang, Pete Sampras, Jim Courier, Michael Stich, Boris Becker, Richard Krajicek, Stefan Edberg, John McEnroe, Jimmy Connors, Arthur Ashe, Rod Laver, Ken Rosewall, Pancho Gonzalez, Jack Kramer, Don Budge, Ellsworth Vines and Bill Tilden. South African Wayne Ferreira, who resides in Berkeley, is defending champion of the Mercedes-Benz Cup.

Proceeds from the Mercedes-Benz Cup, held in conjunction with UCLA, benefit the grassroots programs of the non-profit Southern California Tennis Association (SCTA) and UCLA. The SCTA offers programs, leagues, and tournaments involving 300,000 juniors and 50,000 adults and seniors. Inquiries regarding tickets and information may be directed to the Mercedes-Benz Cup tournament office on the UCLA campus. For information, please call 310-824-1010 or visit online at